MOOD® / OUR STORY
IT STARTED WITHA COMPLIMENT.
People kept asking what she was wearing.So she started taking orders.
WEAR YOUR MOOD.
HOW IT STARTED
PEOPLE KEPTASKING.
It started with something simple.
Asma would wear her perfumes, and people would compliment them.
Then came the questions.
Where did you get it? Can I get one too?
So she started taking orders.
She delivered the perfumes. People were happy. More people asked.
And just like that, something that began with a few conversations started becoming something more.
No big launch. No elaborate plan. Just a love for fragrance, people who wanted it, and a decision to see where it could go.
That was the beginning of MOOD.
THE PERSON BEHIND THE MOOD
MEET ASMA.
What began with people asking about her perfume became something she could build of her own.
One order led to another. Conversations turned into customers. And a simple idea began taking shape.
Building MOOD has meant learning as we go, figuring things out, and turning those little moments into something real.
From the first orders to our first pop-up, every step has made the journey feel a little more real.
And we're still at the beginning.
This is Asma's story. And this is only the start of MOOD.
THE MOOD PHILOSOPHY
YOU DON'T HAVEJUST ONE MOOD.
WHY SHOULD YOU HAVE JUST ONE FRAGRANCE?
You're not the same person every day.
Some days, you're bold. Some days, you're soft. Some days, you walk in quietly. Other days, the room knows you're there.
Your fragrance should feel like you. Whoever that happens to be today.
That's why we created MOOD around personalities, not just perfumes.
Six scents. Six identities. A whole lot of ways to be yourself.
PICK YOUR MOOD.
Different moods. Different energies. No need to pick just one.
THE UNIVERSE
FRAGRANCE ISWHERE WE STARTED.
THE UNIVERSE IS BIGGER.
MOOD is about self-expression.
It's about owning your energy, switching things up, and feeling free to be every version of yourself.
We're starting with fragrance. But the idea behind MOOD has room to grow.
New moods. New expressions. New ways to wear who you are.
We're building a universe where your mood is always yours to define.
And we're just getting started.
YOUR TURN
SO, WHAT'SYOUR MOOD?
The attention seeker? The minimalist? The double life? Find the scent that feels like you. Or the one that brings out a side you haven't met yet.
MEET THE MOODS →MOOD®
WEAR YOUR MOOD.